When lo Met La…

Lorena and Lauren met in 2011 while they were freelancing as wedding hair and makeup artists in Austin, TX. Their love for all things beauty fostered a relationship that grew from colleagues to BFFs in no time. They made the decision to join forces and two became one with the creation of LoLa Beauty.

I remember the first meeting we had as “business owners” where we were going back and forth on a business name. We COULD NOT agree on anything and we both went home feeling overwhelmed and defeated. Later that evening, I text Lauren that I had thought of the perfect name. She text back saying, “Me too.” I said, “Ok, same time.”

We both text, “LoLa Beauty” and we knew we were on to something special.
— Lorena

beyond our wildest dreams…

LoLa Beauty ATX was established in November of 2013 and since then they have grown to a dream team of 26 hair and makeup artists. Together, they have glammed over 1,500 brides from Austin, Texas to Cancun, Mexico. They have been awarded with five “Couple’s Choice” awards from Wedding Wire and been inducted into the Hall of Fame by The Knot by winning in the “Best of Weddings” category five years in a row. In December of 2017, they decided it was time to take LoLa Beauty to the mountains and opened their second branch in Denver, CO and LoLa Beauty DNVR was formed.

We have been so lucky to find makeup artists and hair stylists that are not only wildly talented, but also professional, fun and courteous and an absolute joy to be around. They are the life force of LoLa and the true reason for our success.
— Lauren


Lorena Guadarrama Molano has been working as a makeup artist and hair stylist for the past 10 years. She has a keen eye for bringing out the beauty in every client with an impeccable sense of style-all while keeping in mind the clients desired look and making sure they feel comfortable. 

 Lorena began her career as a commerical makeup artist working on tv, film and web productions. She has worked for Bravo's Watch What Happens Live with Brooklyn Decker, Sarah Silverman, Ian Somerhalder, Paloma Faith, Andy Cohen and 2 Chainz. She has also worked for Dell, Disney, US Cellular, Skype, Office Depot and Verizon.

She fell in love with wedding hair and makeup after her first job. After that, she booked more and more wedding gigs until finally starting her own company. She found that by combining her passion for beauty with business turned out to be the perfect formula and she is forever grateful for all the opportunities that this journey has allowed her



Lauren is an experienced and awarded hair and makeup artist. She has been practicing her skill professionally for over 8 years and continues to develop her practice. She has taken classes taught by leading industry professionals including celebrity makeup artist Mario Dedivanovic, and well-known hairstylists and social media masters Heather Chapman and Stephanie Brinkerhoff.

Over the years, Lauren has had the opportunity to work with some big names including Verizon, Disney, YouTube, Shea Moisture, and The Bachelorette’s JoJo Fletcher, to name a few.

Lauren was recently chosen as one of Success Magazine’s 30 Entrepreneurs Under 30. She also had a hairstyle featured on Style Me Pretty’s “Prettiest Hairstyles of 2017” article.

Above all, her passion is what drives her. Her connection with clients and her ability to create looks that they truly desire is the key to her success.